Welcome to TTC Labs
Co-creating to improve user experience around personal data.
We bring together policy makers, privacy experts and product creators – using design thinking to improve trust, transparency and control in digital products.
A snapshot of what we’re currently
thinking about
What’s happening around the
world with TTC Labs
Go To News
Just launched
TTC Labs Persona Sets
Want to better understand the privacy attitudes and needs of your users? Our persona sets are a tool to help you do just that. Download them here.
Download the Personas
Making Sense of Data Disclosures: Leveraging Context in Design
In order for people to trust the apps and websites they use every day, they have to feel both informed about the choices available to them regarding their data and empowered to make those choices. Which is why it’s important for the designers of online apps and services to focus not only on what they disclose to their audience about their data use practices, but also when that information is disclosed in the first place. Our third Lens - “Leveraging Context In Design” explores this concept and provides some useful frameworks and models for UX designers who want to experiment with using context in their flows.
What’s new in the
TTC Toolkit
Go to toolkit
Just launched
Fictional Apps Library
If you don't have your own, designing for a fictional service is a useful way to consider trust, transparency and control challenges from a new point of view. Pick one out of the 20 inspiring fictional apps templates available.
Download
![[IconTool] Personal data experience](http://images.ctfassets.net/94xygyiuusop/4pX296a2xVwScVYpLaFEC0/b2b9188802fdc874f56ff218897b4f8c/Personal_Data.svg?fit=fill&w=289&h=220)
Discover 250+ Tools and things developed by TTC and partners all free to use.
Go to the Toolkit
